Frequently asked

Answers,
up front.

Everything owners usually ask us in the first call. If your question is not here, email us — one of us will reply the same day, weekdays.

Pricing & plans

Is it really $150 a month, all-in?

Yes. That covers the build, hosting, domain, email routing, monthly improvements, and the AI Discovery Page. No setup fee, no annual contract, no surprise bill.

What is not included?

Paid ad campaigns, photography, video production, complex custom apps, and third-party software fees (e.g. a booking platform subscription). If you need any of those, we tell you upfront.

Do you charge extra for the build?

No. The first month starts when your site goes live, not when we start building it. Your build week is free.

What if I cancel?

You keep the site. We hand over the files and help you move hosting if you want. No off-boarding fee.

Can I pay annually and get a discount?

Yes — pay for ten months, get twelve. Email us if you want that.

Timelines

How does 7 days work?

Monday you send the brief. Tuesday–Thursday we build. Friday you review. Monday next we go live. Some sites take a bit longer if you have more than eight pages or complex forms; we tell you in the first call.

What if I miss the review day?

We hold the launch. No pressure. Most owners come back within a week.

How quickly do change requests go live?

Median one business day, weekdays. Bigger changes (a new page, a new section) roll into the monthly page.

What we build

Is it a template?

No. Every site is designed and written from scratch based on your brief. We do not resell templates.

WordPress or something else?

Neither. We build in hand-rolled HTML and CSS, hosted on a global CDN. No plugins to break, no updates to install, no admin login for you to remember.

Can I edit the site myself?

You can — the files are yours. But most owners email us instead: it is faster, and it is what you are paying for.

Do you build ecommerce?

Small shops (under 30 SKUs), yes — we integrate with Shopify, Stripe, or your existing checkout. Larger catalogs are outside our sweet spot; we will tell you honestly.

Can you migrate my existing site?

Yes. We rebuild it from scratch in the new style, redirect every old URL, and take care of DNS and email cutover in the launch week.

AI & discovery

What is the AI Discovery Page?

A single page written for AI assistants — structured Q&A, marked up with FAQ schema — that becomes the source of truth ChatGPT, Claude, and Perplexity quote when someone asks about your business. Included with every site.

Will my site rank on Google?

The technical foundations (fast load, clean markup, correct schema, mobile-first) are handled. SEO copy and ongoing ranking work is a separate conversation — we can help or point you to someone who does it full-time.

Domain, email & hosting

Do I need to buy a domain?

If you have one, we use it. If you do not, we register one on your behalf — the cost is passed through at whatever the registrar charges.

Do you handle email?

We set up the routing (MX records, SPF, DKIM) and can connect Google Workspace or Fastmail. The mailbox subscription itself is on you.

Where is the site hosted?

On a global CDN with 99.9% uptime, daily backups, and SSL on every site. Included in the $150/mo — you never get a hosting bill.

The team & how we work

Who am I dealing with?

A named person on our small team — usually Amin, Sara, or Wei — for the whole relationship. No account managers, no ticketing system.

Where are you based?

Singapore and Kuala Lumpur. We work with owners across Southeast Asia and occasionally further afield.

Is Pikuto part of Papertoaster?

Yes. Pikuto is a service run by Papertoaster Pte Ltd, a boutique advisory firm that has spent a decade helping owners across the region grow and exit their businesses.

Still unsure?

Ask a real person, get a real answer.

One of us reads every email. Median reply: under one business day.

Email us Book a 15-min call